In Context

34 And when he had called the people to him with his disciples also, he said to them, Whoever will come after me, let him deny himself, and take up his cross, and follow me.

35 For whoever will save his life shall lose it; but whoever shall lose his life for my sake and the gospel's, the same shall save it.

36 For what shall it profit a man, if he shall gain the whole world, and lose his own soul?

37 Or what shall a man give in exchange for his soul?

38 Whoever therefore shall be ashamed of me and of my words in this adulterous and sinful generation; of him also shall the Son of man be ashamed, when he comes in the glory of his Father with the holy angels.

Mark 8:37 in Other Translations